Thursday , 23 October 2014
Wrestling's Greatest Rivalries
Home » Editorials » WWE’s Wade Barrett: Bad News May Mean No News

WWE’s Wade Barrett: Bad News May Mean No News

Bad News Barrett
When Bad News Barrett debuted on the JBL and Cole Show, Barrett immediately impressed with his ability to deliver the bad news to superstars and divas completely off the cuff and organically. Unfortunately, his debut on WWE TV did not deliver the biting sarcasm that made the gimmick so popular on YouTube.

Since the end of the original Nexus program, Barrett has bounced from one failed gimmick to the next. WWE creative seems to have next to nothing for him, and it often seems he is one-step away from being future endeavored. The rise of Bad News Barrett showed promise because it appeared to be a very organic and real character for Barrett.  Many felt that this character could help Barrett find his bearing in the entertainment driven environment that currently is WWE.

The ability to come across naturally in sports entertainment has always brought out the best in superstars, and often fed the flames of some of the hottest programs in the history of the business. CM Punk‘s pipe bombs and Daniel Bryan‘s quest to overcome his underdog, B plus, indie darling labels have been the most recent examples of real life and organic storytelling making for compelling wrestling entertainment. Like Barrett, both Bryan and Punk possess every physical tool to dominate sports entertainment, but both fell short in the WWE until they let their real life struggles influence their storytelling.

Barrett possesses the physical skill and presence to work as a solid ring mechanic and old-school brawler in the tradition of other tough guys such as Bob Holly, Finlay, and fellow Brit William Regal. Much like the aforementioned superstars, Barrett has difficulty connecting with the live audience and therefore does not gain the recognition his skills demand.

For now, all fans of Wade Barrett can do is wait to see if he can work with WWE creative to get an organic, viral video character to come across naturally on TV.  If Barrett successfully delivers Bad News, he may finally get the title shots and big matches his skills demand.  If Bad News Barrett fails because of poor writing and poor delivery, the WWE Universe may lose someone I feel could fill a void in WWE that has been emptied since the retirement of Finlay, Holly’s departure and William Regal’s semi-retirement. WWE needs a tough-as-nails brawler and it would be bad news if Wade Barrett did not get the chance to be that man.

About Dave Pendleton

I have been a pro wrestling for twenty-five years and have been obsessed with the sport since day one. I enjoy all wrestling and there is honestly no wrestling I can not watch, but I do enjoy some promotions and styles more than others.
  • JacobStachowiak

    I am really not a fan of Barrett. I see potential in his mic work but nothing in the ring. He has had solid gimmicks laid out for him but WWE goes a completely opposite way to make it look bad. Case in point, his mercenary gimmick that was built up in promos and his squash matches quickly disappeared and he became Wade “I’m British And I’m In The Midcard” Barrett instead of having an actual character.

    This will go the same way as his movie role in that Colin Ferrell movie, lead to absolutely nothing after minimal effort was put in. He talks for two minutes about how ugly the fans are and then disappears – that’s not going to transition into the ring, at least I think. Maybe they should have had him attack random people or go out to the ring after someone loses and tell them “I got bad news for you, you lost!” or something like that. Him sitting at a podium doesn’t show me any potential in an actual feud.

    So I do think Bad News will mean No News for him and maybe that’s a good thing. Maybe he needs a year break, go travel the world and then come back fresh and new.

    • Dave Pendleton

      I am not necessarily the biggest Barrett mark (or Batista) for that matter. I am absolutely a mark for Benoit, Eddie G., Malenko, Jericho, D. Bryan, CM Punk. I know my first two articles have been all about the big guys and I don’t want people thinking I am a fan of the big hulking brawler :). I totally agree that Barrett should be coming out when someone loses and giving them bad news, if you saw what he did on JBL and Cole then you saw what I think this could turn into and actually be a useful tool for him. Traveling the world can’t do you a lot of good, even if you gain some credibility and skills, if creative brings you back and makes you dance with Brodus Clay.

  • Brett Chandler

    Welcome to the team, Dave. Nice first article. I’m not completely on board with the Bad News Barrett gimmick. It seems really one dimensional and I can’t see it getting Wade Barrett to the main event. It seems like WWE has been fucking up with Barrett ever since he returned from his injury. Seeing as how this was your first article, I’d recommend expanding on your points a bit more, along with beefing up your title and arguments. Good to have you on board.

    • Dave Pendleton

      Thank you so much for the warm welcome Brett. I agree that they are completely wasting Barrett and they seem to want to use him, but just can’t find a way to do it. I totally agree with what Jacob said above about the gimmick being totally useless as long as he is behind a podium. I very much appreciate the input on my writing and would be glad to hear some more of your ideas and suggestions. Please feel free to message me with any pointers, encouragement or advice.